Badminton New Zealand Restructures

December 4, 2023

Badminton New Zealand is pleased to share news of its restructure which will set up the organisation for a stronger and more sustainable future. With the development of the latest strategic plan for Badminton New Zealand, a clear need arose to refocus the resources of the organisation towards our key strategic priorities, such as revenue development and the implementation of a member management system. A review of all current roles was completed collaboratively with the team and a new structure has now been put in place.

With the new roles there will be a transition of some duties, which we will be focussed on internally over the next few months, and all roles will have a component of partnering with Associations built-in. We then look forward to sharing more about how Badminton New Zealand sees this partnership approach working at our next Hui, which will precede the AGM in April 2024.

The restructure sees the formation of two distinct teams - the Sport team and the Business team. The Sport team, led by Donna Trow, will be responsible for the delivery of all badminton programmes, including performance, development, coach development and events. The Business team, lead by Stephen Nelson, will ensure the organisation has a solid financial and administrative foundation to support the Sport team and allow them to work to their strengths.

I'm excited to see the team moving into new roles within our new structure. The Business team will ensure the smooth operation of Badminton New Zealand while the Sport team can focus their efforts towards delivering outstanding experiences that inspire Kiwis to love badminton.

Stephen Nelson, Chief Executive

The new structure sees the creation of a Commercial Manager role, which Jonathon Stone has stepped into. This role will be responsible for growing Badminton New Zealand's revenue streams and implementing the revenue plan which was developed earlier this year. The success of this role is key to strengthening the financial position of Badminton New Zealand, which in turn means that we are able to reach more people and expand our programmes sustainably.

Donna's role continues with a new title, which better reflects the areas that she leads, bringing together the Sport team and working to deliver on our Sport NZ initiatives and Badminton New Zealand strategic priorities.

Will has also stepped into a new role, taking over the events team after spending this year learning the ropes, and we will shortly be recruiting for a events and communications coordinator to provide support in this space.

The team all look forward to partnering with Associations to continue building a strong and sustainable badminton community within New Zealand that inspires Kiwis of all abilities to love badminton for life.

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